Question: Rina has heard the term Quality Score mentioned before and is interested to learn what it actually is. Which statement describes Quality Score?
- It’s an estimate of the quality of your ads, keywords, and landing pages.
- It’s a metric that scores the quality of traﬃc that clicks on your ads
- It’s feedback left by users who’ve clicked on your ad and browsed your website.
- It’s a ﬁnal score that’s based on every element of the structure of your account.
The right answer was: It’s an estimate of the quality of your ads, keywords, and landing pages.