Marta wants to create a TrueView for action campaign to grow sales of her products. She knows her history with YouTube conversions will determine which Smart Bidding option she’ll have to use. What are the two Smart Bidding options available in TrueView for action campaigns?

  • Target impression share and cost-per-view
  • Max Conversions and target cost-per-acquisition
  • Cost-per-thousand impression and Maximize Clicks
  • Cost-per-click and target return on ad spend

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