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Google Analytics Certification

If your goal was to connect individual customers’ behavior across different interactions on different platforms and devices, which Analytics feature allows you to do that by associating your own identifiers with individual customers?

July 29, 2023August 19, 2022 by William E. Weingartner

Question: If your goal was to connect individual customers’ behavior across different interactions on different platforms and devices, which Analytics …

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Which section of Google Analytics contains readymade cards that answer common questions about how your users are interacting with your app or website?

July 29, 2023August 19, 2022 by William E. Weingartner

Question: Which section of Google Analytics contains readymade cards that answer common questions about how your users are interacting with …

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If you wanted to create a new data set with a wide view of your business across brands, products, or regions by combining data from multiple-source properties, which Analytics 360 feature would you use?

July 29, 2023August 19, 2022 by William E. Weingartner

Question: If you wanted to create a new data set with a wide view of your business across brands, products, …

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You work for an online baseball card reseller and store data about each of your sales items offline. Which of these features would let you upload a CSV file that contains item data to join with Analytics data?

July 29, 2023August 19, 2022 by William E. Weingartner

Question: You work for an online baseball card reseller and store data about each of your sales items offline. Which …

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You want to see detailed marketing campaign data by linking a new Google Ads account to your Google Analytics property. Where in your Google Analytics 4 property can you manage product links such as this one with Google Ads?

July 29, 2023August 19, 2022 by William E. Weingartner

Question: You want to see detailed marketing campaign data by linking a new Google Ads account to your Google Analytics …

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Your goal is to export your Google Analytics data to BigQuery so that you can run queries and combine some of your offline data with Analytics data. Which Analytics properties can export data to BigQuery?

July 29, 2023August 19, 2022 by William E. Weingartner

Question: Your goal is to export your Google Analytics data to BigQuery so that you can run queries and combine …

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You want to see the steps your users take toward a key conversion. Which exploration technique lets you visualize the steps users take toward a key task or conversion and see how well they are succeeding or failing at each step?

July 29, 2023August 19, 2022 by William E. Weingartner

Question: You want to see the steps your users take toward a key conversion. Which exploration technique lets you visualize …

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You’ve created a Google Analytics 4 property for your website and mobile app. As users engage with your website and app, how does Google Analytics measure and report distinct user interactions?

July 29, 2023August 19, 2022 by William E. Weingartner

Question: You’ve created a Google Analytics 4 property for your website and mobile app. As users engage with your website …

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Which attribution model distributes the credit for a conversion equally across all the channels a customer clicked or engaged with before converting?

July 29, 2023August 19, 2022 by William E. Weingartner

Question: Which attribution model distributes the credit for a conversion equally across all the channels a customer clicked or engaged …

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Where in Google Analytics Reports can you find insights into where users are coming from (e.g., search engine results) before visiting your website?

July 29, 2023August 19, 2022 by William E. Weingartner

Question: Where in Google Analytics Reports can you find insights into where users are coming from (e.g., search engine results) …

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What platform can you connect with Analytics in order to get insights into organic search queries that are directing users to your website?

July 29, 2023August 19, 2022 by William E. Weingartner

Question: What platform can you connect with Analytics in order to get insights into organic search queries that are directing …

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If you wanted to create new audiences for your eCommerce site through segmentation that made sense for your business — basing it on users who’ve made a purchase, for example — which of these approaches would give you a predictive audience?

July 29, 2023August 19, 2022 by William E. Weingartner

Question: If you wanted to create new audiences for your eCommerce site through segmentation that made sense for your business …

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