You want to have a more nuanced set-up with only Amazon-owned and -operated inventory but also be able to reach third-party audiences at each stage of their shopping journey. Which of the following solutions is best for you?

Question: You want to have a more nuanced set-up with only Amazon-owned and -operated inventory but also be able to reach third-party audiences at each stage of their shopping journey. Which of the following solutions is best for you?

  • Sponsored ads and Amazon DSP together
  • Amazon DSP
  • Sponsored ads

The right answer was: Sponsored ads and Amazon DSP together.

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