Using a Video action action campaign, a winery hopes to attract customers to its website for an annual holiday sale. Which creative best practice should they employ to encourage customer interaction?

Question: Using a Video action action campaign, a winery hopes to attract customers to its website for an annual holiday sale. Which creative best practice should they employ to encourage customer interaction?

  • They should have a clear call-to-action, such as “Learn more.”
  • They should reach a broad audience with dynamic video ads.
  • They should add location extensions to focus on selected geographic locations.
  • They should link their Google Ads account to the Google Merchant Center account.

The right answer was: They should have a clear call-to-action, such as “Learn more.”

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