Marina wants to better understand her customer base for her art supplies. She is trying to decide if she should focus on reaching new audiences or decide to drive brand loyalty. To do so, Marina should use the brand engagement insight.

Question: Marina wants to better understand her customer base for her art supplies. She is trying to decide if she should focus on reaching new audiences or decide to drive brand loyalty. To do so, Marina should use the brand engagement insight.

  • False
  • True

The right answer was: True

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