Question: How does uncapping budgets help to fully capture AI’s benefits?
- Campaigns need enough budget flexibility to maximize AI’s potential.
- AI only works in newly created campaigns with budgets of $1,000 per day or more.
- When there’s a limitation placed on a campaign budget, a Smart Bidding strategy will revert to manual bidding.
- Campaigns will spend more of their budget to reach more customers.
The right answer was: Campaigns need enough budget flexibility to maximize AI’s potential.