How do Standard Shopping and Performance Max campaigns differ in their approaches to reaching customers?

Question: How do Standard Shopping and Performance Max campaigns differ in their approaches to reaching customers?

  • Standard Shopping ads provide a more targeted reach, while Performance Max
    accesses a wider audience across all of Google’s inventory through the use of AI
    technology.
  • Standard Shopping ads and Performance Max both use AI technology to reach a wider
    audience across all of Google’s inventory, but Standard Shopping Ads’ reach is less
    targeted.
  • Standard Shopping ads reach a wider audience across all of Google’s inventory by using AItechnology, while Performance Max offers a more targeted reach.
  • Standard Shopping ads and Performance Max have an equally targeted reach, but
    Performance Max reaches a narrower audience across all of Google’s inventory.

The right answer was: Standard Shopping ads provide a more targeted reach, while Performance Max accesses a wider audience across all of Google’s inventory through the use of AI technology.

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