How can a Performance Max campaign help an ice cream shop drive more potential customers to their physical location?

Question: How can a Performance Max campaign help an ice cream shop drive more potential customers to their physical location?

  • By letting them choose the websites on which their ads are shown, resulting in more store visits from potential customers
  • By using AI as a means of locating potential new customers across Google Ads inventory
  • By increasing their incremental conversions through campaigns that include video ad formats
  • By giving them more time to spend honing their unique value proposition through manually created assets

The right answer was:By using AI as a means of locating potential new customers across Google Ads inventory

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