Question: BlueBird Clothing, an Amazon seller, is running an ad that only targets the keyword “denim jacket.” A customer searches for “denim jackets.” Based on this, which of the following is a true statement?
- The ad will not serve due to the plural variation.
- The ad will not serve due to misspelling.
- The ad will definitely serve.
- The ad may serve because close variations (plurals) are automatically included.
The right answer was: The ad may serve because close variations (plurals) are automatically included.