An online beauty supply retailer has established a target return metric for the forthcoming year. Which Smart Bidding Strategy can help them achieve this objective?

Question: An online beauty supply retailer has established a target return metric for the forthcoming year. Which Smart Bidding Strategy can help them achieve this objective?

  • Target conversion value
  • Maximize clicks
  • Target ROAS
  • Maximize conversions

The right answer was: Target ROAS

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