An art supplies store catering to a large local student population is setting up a Performance Max campaign with the intent of driving more customer visits to its in-person location. What should its marketing team establish as a goal when creating its Performance Max campaign?

Question: An art supplies store catering to a large local student population is setting up a Performance Max campaign with the intent of driving more customer visits to its in-person location. What should its marketing team establish as a goal when creating its Performance Max campaign?

  • Product and brand consideration
  • Local store visits and promotions
  • Website traffic
  • Brand awareness and reach

The right answer was: Local store visits and promotions

Leave a Comment