Question: Although you’re aware that it’s a good idea to mix ad formats, you don’t know what mix is most appropriate for your goal of efficient reach. Which mix of awareness ad formats should you use?
- Skippable in-stream ads and bumper ads
- Masthead ads and non-skippable in-stream ads
- Skippable in-stream ads and non-skippable in-stream ads
- Masthead ads and bumper ads
The right answer was: Skippable in-stream ads and bumper ads