Question: After implementing Smart bidding and broad match, what are three recommended campaign best practices to follow? Choose three.
- Use responsive search ads, including all relevant assets. Make sure headlines and website landing pages reflect the queries being targeted in your campaigns.
- Use cross-device reporting to ensure you’re able to identify a user across different environments including web and mobile apps.
- Ensure you’ve set the right targets for your business goals. Use data-driven attribution models and ensure budgets are able to capture increased conversions.
- Be sure to review your ad policies to confirm that your ads are compliant and to prevent any disapprovals.
- Organize your ad groups by a common theme. For example: Types of products or services.
The right answer was: Use responsive search ads, including all relevant assets. Make sure headlines and website landing pages reflect the queries being targeted in your campaigns. and Ensure you’ve set the right targets for your business goals. Use data-driven attribution models and ensure budgets are able to capture increased conversions. and Organize your ad groups by a common theme. For example: Types of products or services.