Question: Accent Athletics analyzed performance for their Sponsored Products campaign for yoga apparel and realized that they are running out of budget every day. If they cannot increase their budget, what alternative action(s) would be appropriate? (Select 2)
- increase bids on under performing key words
- decrease bids on under performing key words
- remove low performing key words
- pause the campaign since it can’t run through the day
The right answer was: decrease bids on under performing key words and remove low performing key words