Question: A winery’s Video action campaign is meant to attract customers to their website for their annual holiday sale. To encourage consumer interaction, which creative best practice would the winery implement?
- They’d add location extensions to focus on selected geographic locations.
- They’d link their Google Ads account to the Google Merchant Center account.
- They’d have a clear call-to-action, such as “Learn more.”
- They’d reach a broad audience with dynamic video ads.
The right answer was: They’d have a clear call-to-action, such as “Learn more.”