A marketer wants to use Google’s AI solutions to drive more value from their marketing. They know they need to fuel AI with their own privacy-safe data. Which reason describes why their data is valuable to fueling AI?

Question: A marketer wants to use Google’s AI solutions to drive more value from their marketing. They know they need to fuel AI with their own privacy-safe data. Which reason describes why their data is valuable to fueling AI?

  • It’s high-quality and captures customer transactions that drive business results.
  • It’s easily replicated by multiple teams within their organization.
  • It’s a strong indicator of industry-wide performance for machine learning.
  • It’s similar to competitor data and can be used to understand how others are performing.

The right answer was: It’s high-quality and captures customer transactions that drive business results.

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