A business owner has a primary marketing objective to grow consideration with the help of a Google Video campaign. They only want to pay when a user watches the entirety of the video ad. What bidding solution would be best for them to use?

Question: A business owner has a primary marketing objective to grow consideration with the help of a Google Video campaign. They only want to pay when a user watches the entirety of the video ad. What bidding solution would be best for them to use?

  • Cost-per-action bidding
  • Maximize Conversions bidding
  • Cost-per-view bidding
  • Cost-per-click bidding

The right answer was: Cost-per-view bidding

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